Unlike some of the other female-orientated magazines, this one does not include many articles of any type. Most of the pages are filled with the latest trends. This magazine is not for someone who likes some substance to their magazine, but if you're a hardcore shopper and just looking for the latest fashions, it's a good magazine. Be aware, however, that most of the products they advertise are pretty high in the price bracket and no plus-sizes are included.
out of all the multiple magazines i have subscribed to, this is near the top of the list. it has all the info on materialistic STUFF that other women oriented magazines have, but its not filled with monotonous and dumbed down information on health, sex, relationships, and those stupid quizzes.
the only thing that really bugs me about it, is that each month they have a shopping guide for a city that goes on for multiple pages. for someone stuck in school that cannot travel the continent for clothes, it just feels like wasted space.
I actually really love this magazine. The articles are down to earth and helpful...not cheesy and shallow, like those found in Cosmo. The editorial staff of Lucky seems to really relate to real women and aren't "bitchy and pretentious," like other women's magazines.
This magazine is a product of CondeNet publishing and it is aimed at the younger female market, roughly from ages 18 to 30. This publication is a shopper's paradise, with more advertising than most any other magazine on the market.
I got a complimentary subscription to this magazine one day and I accepted, not only because it was free, but also because I really didn't know it was a woman's fashion magazine. With a title like "Lucky", there were all sorts of possibilities. It could have been about gambling, sweepstakes, or about getting lucky. I didn't know it was a woman's magazine, so I accepted it. And from what I can see, this magazine is one of average worth to the average person and it will appeal mostly to younger women.
Fashion covers a good amount of the magazine's 200 plus pages. Beauty tips are another important area of coverage. It is also common to see samples of different products inside the pages of each issue. Things like perfume samples, shampoo, and other things can be found buried somewhere within each copy. The coverage includes casual as well as high- class clothing and beauty products, with most of it falling at the upper end of the cost scale.
If you can tolerate the clogging of advertisements, this magazine might be a good choice for the younger female crowd that likes to keep in- tune with the latest styles and trends. Outside of that targeted market, however, I don't see much use for Lucky magazine. The photography is very good and the presentation is professional, but the magazine will likely be rated average by a large cross- section of the population.
I have been reading this mag for many years now, and since then I have moved from being a full-time career woman to a part-time writer/full-time mom...I used to use the ideas in this mag to splurge on myself, be it clothes, shoes, bags or jewelry. These days, i just love to read it for all the eye-candy it has in it...yes, the prices of the products are pretty steep, and it does have a lot of advertising, but it is also filled with amazing stuff! I got this in conjunction with another mag, and so didn;t have to pay much, so it was worth it. All in all, a great mag for drooling over, and a must-have for those who love to shop!
Lucky is filled with spreads of different styles of clothes, accessories, make-up, and home decor. If you are looking for absolutely anything else, you won't find it here. I do find it odd that this magazine actually costs money because mostly it just advertises things and tell you where to buy them. Lucky comes with a sheet of tab stickers that say 'yes' and 'maybe' to mark things that you are interested in buying. I had fun pulling them off and sticking them on things I'd like to have just like when I was a kid and I went through the toy catalog circling all the stuff I wanted.
Some of the items featured in Lucky are reasonable priced, but most are not. Apparently Elton John has a line of candles that includes a `Three hundred dollar one that's the size of a small water buffalo.' (Insert one of my 'yes' tab stickers here!) The styles do seem to be up to date and trendy, but the same information can usually be found in any other women's magazine in their advertisements, and in other magazines you actually get content. Lucky really is just a trendy catalog.
Lucky is one of my frequent checkout pickups. Bright, fun, and not requiring any frontal lobe interference, it's the perfect pick-me-up for the early morning commuter train. I give it five fabulous stars!
However, the actual subscription was very underhanded! Within the space of a week I was sent last month's issue (long gone from the stands), the issue just about to decirculate, and, finally, the actual current issue. So, two weeks after my order i am already 3 issues in to a 12 issue subscription, and none too happy about it. Condé Nast needs to be told that subscribers do not exist to let them clear out their unsold backlog!
Lucky Magazine makes me feel Not so Lucky. It makes me sad that I can not afford all the items they put in their magazine. One month they tell me round-toed shoes are in and show me 50 pictures of shoes that I would love to own of which 2 I can afford. Then the following month Lucky tells me round-toed shoes are out and square-toed shoes are in and show me another 50 pictures. You get the idea? This magazine is based on trends and you will be broke if you try to keep up and feel bad if you can't afford all the great things it is showing.
I did enjoy Lucky for it's profiles on upcoming designers, some great website links, and the one or two affordable items it does toss in each section. I also got a few ideas on how to wear clothing in new and different ways. Most of the time, though, I felt sad and envious after I finished reading it. These are feelings I'd rather not encounter. I think I would enjoy it more if it were more informative discussing the quality differences in the items they are showing, maybe testing them out in different situations to help me make the best choice in my purchases.
Basically, you're paying money for them to advertise to you. This is one big overpriced catalogue. You should only get this magazine if there's a deal and they're offering it for free in conjunction with something else you purchase. It's not worth paying for.
I bought the first issue of lucky when it came out and was a subscriber for years. But I let it lapse awhile ago, because I was no longer interested.
The magazine used to be a little more broadly focused... they had great home decor articles, for example, including DIY tips at times. But Lucky's publishers came out with another magazine for home decor, so a lot of those articles stopped.
The "shopping tours" of various cities seem to be getting further and further away as the recession deepens, it would be nice to have them focus on more cities that were lesser known for fashion, to find more undiscovered gems.
For me, though, the worst thing was that when the magazine started out, they focused on showcasing different types of style, and the look of the items in the magazine narrowed and got more and more mainstream and boring over time. Since almost everyone who dresses well has a little bit of a different, signature style... This bothers me a lot.
YMMV, though. I was very into this magazine as a teen, but it seemed less and less relevant to my life and style as I grew up. My idea of what makes a wonderful fashion magazine may simply have changed a lot. Lucky is still an okay fashion/eye candy mag, but it feels more and more like it's lacking the kind of edge it used to have. It seems to be more and more like other fashion mags every day, And I'd like to see a different approach.